The Privacy Policy of The Equine Practice, Inc
This privacy policy serves those concerned with the use of their “Personally identifiable information” (PII) online. PII, as used in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person or to identify an individual in context. Please read our privacy policy carefully to understand how we collect, use, protect or otherwise handle your Personally Identifiable Information by our website.
What personal information do we collect from the people that visit our blog, website or app?
When ordering or registering on our site, as appropriate, you are asked to enter your name, email address, mailing address, phone number, credit card information or other details to help you with your experience.
When do we collect information?
We collect information from you when you place an order, subscribe to a newsletter, fill out a form or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To personalize the user’s experience and to allow us to deliver the type of content and product offerings in which you are most interested.
- To allow us to better service you in responding to your customer service requests.
- To administer a contest, promotion, survey or other site feature.
- To quickly process your transactions.
- To send periodic emails regarding your order or other products and services.
How do we protect visitor information?
Our website regularly scans for security holes and known vulnerabilities to make your visit to our site as safe as possible.
Secured networks contain your personal information. It is only accessible by a limited number of persons with special access rights to such systems and must keep the information confidential. In addition, Secure Socket Layer (SSL) technology secures all sensitive/credit information you supply.
We implement a variety of security measures when a user places an order, enters, submits, or accesses their information to maintain the safety of their data.
All transactions are processed through a gateway provider and are not stored or processed on our servers.
Do we use ‘cookies’?
Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow), enabling the site’s or service provider’s systems to recognize your browser and capture and remember certain information. For instance, cookies help us remember and process the items in the shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and interaction to offer better site experiences and tools in the future.
We use cookies to:
- Help remember and process the items in the shopping cart.
- Understand and save users’ preferences for future visits.
- Keep track of advertisements.
- Compile aggregate data about site traffic and interactions to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.
You can have your computer warn you when a cookie is sent, or you can turn off all cookies. You do this through your browser (like Internet Explorer, Safari, Firefox, Chrome, etc.). Each browser is a little different so look at your “Help” menu to learn the correct way to modify your cookies.
If you disable cookies, some features will be disabled that make your site experience more efficient, and some of our services will not function properly. However, you can still place orders.
Third Party Disclosure
We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties unless we provide you with advance notice. This transfer does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect our or others’ rights, property, or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Third-party links
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
Google’s Advertising Principles can sum up Google’s advertising requirements. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en
We use Google AdSense Advertising on our website.
As a third-party vendor, Google uses cookies to serve ads on our site. Google’s use of the DART cookie enables it to serve ads to our users based on their visits to our site and other sites on the Internet. Users may opt-out of using the DART cookie by visiting the Google ad and content network privacy policy.
We have implemented the following:
- Remarketing with Google AdSense
- Google Display Network Impression Reporting
- Demographics and Interests Reporting
We, along with third-party vendors, such as Google, use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.
Opting out:
- Users can set preferences for how Google advertises using the Google Ad Settings page. Alternatively, you can opt-out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt Out Browser add-on.
California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require a person or company in the United States (and conceivably the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating exactly the data collected and those individuals with whom it is shared, and to comply with this policy. – See more at: https://consumercal.org
According to CalOPPA, we agree to the following:
- Users can visit our site anonymously
- Once created, this website will link to the privacy policy on our home page or, at minimum, on the first significant page after entering our website.
- Our Privacy Policy link includes the word “Privacy.”
- Notification of privacy policy changes occurs on our Privacy Policy Page.
Users wanting to change their personal information can do so:
- By emailing us
- By calling us
- By logging in to their account
How does our site handle do-not-track signals?
We honor do-not-track signals. We do not track, plant cookies, or use advertising when a Do-Not-Track (DNT) browser mechanism is in place.
Does our site allow third-party behavioral tracking?
It’s also important to note that we allow third-party behavioral tracking
COPPA (Children Online Privacy Protection Act)
When collecting personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.
We do not specifically market to children under 13.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States. In addition, the concepts they include have played a significant role in the development of data protection laws around the globe. Therefore, implementing and understanding the Fair Information Practice Principles is critical to comply with privacy laws protecting personal information.
To be in line with Fair Information Practices, we will take the following responsive action should a data breach occur:
- We will notify the users via email within seven business days
- We will notify the users via in-site notification within seven business days
We also agree with the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users but also that individuals have recourse to courts or a government agency to investigate and prosecute non-compliance by data processors.
Contacting Us
If there are any questions regarding this privacy policy, you may contact us using the information below.
theequinepractice.com
Palm City , FL 34990
United States
geoff@theequinepractice.com
772-285-3866
Last Edited on 2022-08-02